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Amsterdam’s charm lies in its canals, cobblestone streets, and world-famous landmarks that tell stories of history, art, and innovation. For travellers, staying close to these highlights not only saves time but also enhances the experience of exploring the city. From museums to the Royal Palace and bustling Dam Square, these hotels offer luxury, convenience, and local character all within walking distance of Amsterdam’s most iconic sights.

5* Anantara Grand Hotel Krasnapolsky Amsterdam

Set on the edge of Dam Square, Anantara Grand Hotel Krasnapolsky places guests right in the centre of the action. The Royal Palace is just steps away, and the Nine Streets shopping district is within easy walking distance. Inside, the hotel combines historic charm with modern elegance, featuring a winter garden where breakfast is served beneath a glass roof. Wellness facilities include a spa, sauna, and fitness area, while dining options range from the Grand Café to fine dining at The White Room by Jacob Jan Boerma. Its central location makes it ideal for first-time visitors.

5* Hotel TwentySeven

For clients seeking boutique luxury with landmark views, Hotel TwentySeven offers suites overlooking Dam Square and the National Monument. Each suite is individually designed with opulent furnishings, whirlpool tubs, and personalised butler service. The hotel’s Restaurant Bougainville, awarded a Michelin star, is a destination in itself. The Royal Palace and Kalverstraat shopping street are right outside the door, making it one of the most exclusive places to stay for travellers who want to immerse themselves in Amsterdam’s historic heart.

5* Pulitzer Amsterdam

Situated along the Prinsengracht and Keizersgracht canals, Pulitzer Amsterdam is perfectly placed for exploring landmarks like the Anne Frank House and Jordaan district. The hotel spans 25 restored canal houses, blending heritage architecture with contemporary comfort. Guests can unwind in the inner gardens, enjoy cocktails at Pulitzer’s Bar, or take part in a private canal cruise arranged by the hotel. Its location provides easy access to the Westerkerk, as well as the city’s boutique shops and cafés.

5* Anantara Grand Hotel Krasnapolsky Amsterdam (Formerly NH Collection)

This five-star property on Dam Square is known for its spacious rooms and landmark views. Guests are within walking distance of the Royal Palace, Madame Tussauds, and the Nieuwe Kerk. The hotel’s central location also makes it an excellent base for exploring the Red Light District and Amsterdam’s famous canals. Facilities include a fitness centre, conference spaces, and stylish dining at Grand Café Krasnapolsky, which overlooks Dam Square itself.

4* Banks Mansion

Overlooking the Herengracht canal, Banks Mansion provides easy access to landmarks such as the Flower Market, Rembrandt Square, and the Hermitage Amsterdam. What makes this boutique hotel unique is its “all-inclusive” concept, where guests can enjoy complimentary drinks, snacks, and even a stocked minibar. The warm, homely design combined with its central location makes it a standout choice for travellers who want comfort and convenience in equal measure.

4* The Hoxton, Amsterdam

The Hoxton sits along the Herengracht canal in the heart of the city, just a short stroll from landmarks like Dam Square, the Anne Frank House, and the Nine Streets. Known for its stylish design and relaxed atmosphere, the hotel features trendy rooms spread across five historic canal houses. The lobby doubles as a lively social hub, with a restaurant and bar that’s popular with locals as well as guests. Its combination of location and cool factor makes it especially appealing to younger travellers or those seeking a contemporary vibe.

4* Radisson Blu Hotel, Amsterdam City Center

Located between Dam Square and the Hermitage, the Radisson Blu offers a peaceful stay while keeping iconic attractions within easy reach. The hotel’s design blends modern interiors with historical architecture, as some parts of the property date back to the 18th century. Facilities include a fitness centre, sauna, and on-site restaurant serving international cuisine. For clients who want to be close to the action but still enjoy a quiet retreat, it’s a solid choice.

Tips for Travel Agents

  • Central locations sell: Highlight the convenience of being steps away from Amsterdam’s must-see landmarks like Dam Square, the Anne Frank House, and Museumplein.
  • Appeal to luxury and boutique travellers alike: From five-star canal houses to chic boutique properties, there’s something to suit every preference.
  • Add value with extras: Hotels like Banks Mansion stand out with inclusive perks, while properties such as Pulitzer Amsterdam offer unique experiences like private canal cruises.
  • Multi-purpose stays: Properties in the heart of Amsterdam are perfect for both leisure and business travellers who want easy access to transport and cultural attractions.