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London’s hotel scene is constantly evolving, and 2024 welcomed a wave of spectacular new openings that redefined luxury, style, and comfort in the capital. Whether your clients are seeking a riverside sanctuary, a chic boutique retreat, or a cutting-edge urban escape, these fresh additions promise prime locations, exceptional dining, and standout amenities—ensuring an unforgettable stay for every traveller.
5* Park Hyatt London River Thames
Making its grand entrance into London in October 2024, the Park Hyatt London River Thames is an ultra-luxurious addition to the city’s hotel landscape. Located on the South Bank, this five-star property offers stunning views of the River Thames and easy access to some of London’s top attractions, including the Tate Modern, Shakespeare’s Globe, and Borough Market.
Rooms and suites exude contemporary elegance, with floor-to-ceiling windows, marble bathrooms, and bespoke furnishings. The hotel’s signature restaurant showcases an innovative take on modern British cuisine, while the rooftop bar offers panoramic views across the Thames. Guests can unwind at the full-service spa, featuring an indoor pool, steam room, and state-of-the-art fitness centre.
4* Hyde London City
Bringing a vibrant and playful energy to London’s hospitality scene, Hyde London City is a stylish lifestyle hotel in the heart of the Square Mile. Designed for modern travellers who appreciate bold aesthetics and immersive experiences, the hotel combines artistic interiors with exceptional service.
The guest rooms boast vibrant colour palettes, curated artwork, and smart technology for a seamless stay. The hotel’s dining options include an eclectic restaurant that merges global flavours with a modern twist, and a lively bar that transforms into a DJ-led social hub in the evenings. With St. Paul’s Cathedral, the Tower of London, and Spitalfields Market just a short walk away, this is the perfect base for those wanting to mix business with pleasure.
3* Reem Hotel
A charming boutique retreat in the heart of Notting Hill, Reem Hotel was renovated in 2024 and now offers an intimate and stylish stay in one of London’s most desirable neighbourhoods. Set within a beautifully restored Victorian townhouse, the hotel blends classic London architecture with contemporary design.
Rooms are tastefully decorated with plush bedding, designer touches, and luxury amenities. Guests can enjoy a relaxed breakfast in the cosy lounge before stepping out to explore Portobello Road Market, Kensington Gardens, and the vibrant cafés and boutiques of Westbourne Grove. The hotel’s personalised service and tranquil setting make it a hidden gem for those seeking a quieter, more residential experience in the city.
5* Virgin Hotels London-Shoreditch
Sir Richard Branson’s Virgin Hotels brand has landed in London with the Virgin Hotels London-Shoreditch, bringing its signature blend of creativity, comfort, and cool to East London’s trendiest district. Located in the heart of Shoreditch, this hotel is an ideal choice for travellers looking to immerse themselves in London’s dynamic art, fashion, and nightlife scenes.
The rooms, known as “Chambers,” feature a unique two-room concept separating the sleeping and dressing areas, complete with ultra-comfy beds, rainfall showers, and high-tech controls. The Commons Club restaurant and bar offer an elevated dining experience, while the rooftop space provides stunning skyline views. With Brick Lane, Boxpark, and Columbia Road Flower Market just around the corner, this hotel places guests in the heart of East London’s creative buzz.
5* Mandarin Oriental Mayfair
Following the success of its flagship property in Knightsbridge, Mandarin Oriental Mayfair brings a new level of understated luxury to one of London’s most prestigious neighbourhoods. Nestled on Hanover Square, this five-star sanctuary offers a tranquil escape while being moments away from Bond Street’s luxury boutiques, Savile Row, and the Royal Academy of Arts.
The hotel’s rooms and suites are exquisitely designed with a refined aesthetic, blending contemporary elegance with Asian-inspired touches. The signature restaurant, helmed by a Michelin-starred chef, delivers an exceptional fine-dining experience, while the bar serves expertly crafted cocktails in an intimate setting. Guests can unwind at the state-of-the-art spa, complete with an indoor pool, holistic treatments, and wellness programs tailored for ultimate relaxation.
5* The Emory
A sophisticated new addition to London’s hospitality scene, The Emory is an elegant boutique hotel in the heart of Westminster. Catering to discerning travellers who appreciate bespoke experiences, this hotel seamlessly merges heritage charm with modern luxury.
The beautifully appointed rooms feature handcrafted furnishings, sumptuous bedding, and exclusive artwork. A standout feature is the hotel’s private members’ club-style lounge, offering a refined space for relaxation or informal business meetings. The rooftop terrace provides an unparalleled view of the London skyline, while the in-house restaurant showcases seasonal British produce with an innovative twist. Guests are just a short walk from Buckingham Palace, Westminster Abbey, and the Houses of Parliament, making this an ideal choice for visitors looking to soak up London’s regal history.
